• Technology Advisors
  • Technology Development Team


Snapbac produces scientifically and technologically advanced athletic wear featuring strategically positioned mesh pockets built to hold Microgrip hot and cold pods that allow amateur and professional athletes to heat or cool their muscles on the go.  The edge that athletes gain is called Precovery, which is the downtime that is important for muscle rebuilding.  

Genome built a new site for Snapbac with fresh creative, UI/UX, and a customized CMS on the Shopify platform which streamlined the shopping and Ecommerce solution.

Key features

  • Full eCommerce site overhaul and migration to Shopify
  • Intergration with API-based third-party fulfillment applications
  • Custom CMS configurations to give the client full control over site content, images, and video
  • Custom events calendar with event RSVP and social share functions
  • Fully responsive, small-screen-first implementation, with extra consideration to handling of media on mobile devices


Snapbac Website

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